MEET THE TEAM SERIES: PART 1

Welcome to our “Meet the Team” series! I am so excited to launch this series where I can tell you all about our incredible team behind The Social Society. You know it takes a village and boy do we ever have a solid in place here!

For our MEET THE TEAM SERIES: PART 1 - I would like to introduce you to Parisa Dale.

Parisa Dale is the creative force behind The Social Society's branding. With three years of experience as lead designer at Super Smalls, she transitioned to freelancing to assist small business owners like me, Seri, in realizing their aspirations. From the logo and color palette to the custom products in our store, Parisa's design expertise is evident.

I’m so thrilled that I was able to find Parisa and did so through my friend Maria, the founder and creator of Super Smalls, a children’s line of costume jewely, beading sets, sunglasses, umbrellas, goggles and so much more. We carry Super Smalls in our store and are totally obsessed with the branding, packaging, quality and styles!

When I first “met” Parisa, which was over a Zoom call, i learned that she is from and lives in Canada! That hooked me immediately. Well….that and her incredible portfolio and talent! Parisa is an absolute doll and pleasure to work with. We could not be happier with how our branding turned out for The Social Society.

Once Parisa got our branding into place, she started to design products for us. This is my favorite part about The Social Society. We have our own line of products that we call Socially Seri! Party cups, cocktail napkins, trucker hats and pickleball paddles! Each design is cuter than the next! We had so much fun working on these designs with Parisa and there’s so much more to come!

Parisa also has a line of colorful, custom-designed greeting cards, and we carry a selection of them in-store!

What a gem. We’re so lucky that Parisa is part of our dream team. We look forward to much success ahead.

Seri KertznerComment