November 8, 2017

Maybelline IT Girls in New York City

Sometimes, we have to pinch ourselves around here. Last year, we were honored to be part of executing a truly spectacular event for the Global Maybelline IT Girl influencers in, which was held the Hamptons thanks to the incredible team at AMP Agency who are the masterminds the whole program.

Last week… we got to do it all over again!  This time, the girls were in NYC for a week, and we were beyond excited when the team at AMP Agency asked us to be a part of the experience.

The events kicked off on Halloween in the penthouse at the Hotel Indigo on the Lower East Side. The incredible girls at AMP Agency directed us to meet the brand’s aesthetic and together we came up with a pretty fantastic layout for the events.

The girls at AMP worked with Brian Kaspr to create custom logos for the event. We worked these logos into decals, neon signage, and Maggie used the icons to create a custom designed art piece, which lived on the wall in the penthouse that acted as home base for the week.

We took every opportunity in the penthouse to incorporate branded decor pieces, such as the coffee table that you could look down on from the balcony above.

You know how much we love arranging flowers around here, so we were excited to include beautiful floral arrangements into the decor.  The color palette for this event was one of our absolute favorites. Specifically, for Halloween where we mixed millennial pink with deep red and green.

The other task we had was to find unique items for decor and make up display. We found these black python candle holders at Target, and I could just eat their heads they are so cute. The super chic cement vessels were from CB2. Since the gals at AMP Agency know how to style the make up best, they would walk around and place lipsticks, eyeshadows, mascaras and foundations in the most beautiful ways using all the gorgeous trays, containers and unique vessels that were styled throughout the penthouse.

We also had Confetti System make us these gorgeous custom iridescent fringe letter props. The girls used these in their photos in the penthouse and on the balcony with the panoramic NYC views.

We thought it would be fun to style some of the flowers into black skull candy jars giving an unexpected, spooky look to one of the make up station tables.

Now this is my favorite…
When we were pitching our ideas for decor we wanted to bring in the incredible Oh Joy for Target round barcart. Last year they had it in pink, but this year they made it in green, and the pink has been discontinued! We had initially thought we could buy the pink version for this event, and had already planned so much decor around it. When we made the  realization that it was no longer available, we had to think fast… so what did we do? We called on Crafty Maggie to paint the green cart and make it pink + black. Does it get more fabulous than this? I don’t think so!

The girls were due to arrive at the penthouse on Halloween night at 7pm. The sun was setting and the neon lights were glowing through the windows, and with all of our fabulous decor set up the space was party perfect.

When the girls arrived in the space they were welcomed with specialty cocktails made with dry ice – spooky and festive for Halloween night.

There was candy and make up styled all over the space available for the girls to experience first hand.

On the upstairs floor the girls were invited to get pampered with make up, hair styling, halloween accessories like headbands, cat ears, fangs and flower crowns that Natalie created custom for this event.

The day after Halloween, the Maybelline It Girls were back in the penthouse, which we had changed over to a feminine and modern space with florals, make up displays and comfy furniture for the girls to enjoy breakfast, pampering and lounging.

There were several activities planned for the girls while they were in the penthouse such as a lip lab where they had the opportunity to create their very own custom lipstick!  Also offered were Essie manicures, massages and hair blow outs.

There was beautiful and delicious food at all times, provided by the team at Mr. Purple, which is the hot spot bar and restaurant in the hotel.

The week’s events were a hit, the girls had a blast and we were so thrilled to be a part of the “dream team” behind the execution of it all.

xx, Maggie
Party conversation
  1. Victoria Revzen

    Absolutely breathtaking
    Bravo to all
    You nailed it with class and elegance!👍

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October 26, 2017

Chef Luke Makes Candy Corn Rice Crispies

With Halloween just around the corner, and National Candy Corn Day on Monday, we knew Chef Luke would want to cook up something special. We found this fun recipe for chocolate-dipped candy corn rice crispy treats and our little expert executed it PERFECTLY. These delicious treats were a hit in the office.

I mean, how cute? SO perfect for Halloween, and we’re totally getting into the spirit over here at LMP.

And while #CraftyMaggie was busy filming, her trusty assistant Gavin got some detail shots of Luke in action. Watch the full video and find the recipe detailed below.

Chocolate Candy Corn Crispy Treats

-6 cup crispy rice cereal
-6 cup mini marshmallows
-5 tbsp butter
-orange gel coloring
-dark chocolate candy coating
-white chocolate candy coating

1. In a large pot over medium heat, melt the butter.
2. Add the marshmallows and stir until melted. Stir in a few drops of the orange food coloring and remove the pot from the heat.
3. Mix in the cereal and be sure it is all well coated. Press the treats into a buttered 11×13″ baking dish to set.
4. Once the treats have set, cut them into triangles using your hands to gently round the corners to look like candy corns.
5. Melt the candy coating slowly in the microwave (mixing every 30 seconds). Lay wax paper over a cutting board or cookie sheet.
6. Dip the base of your triangles into the chocolate, shaking off the excess, then dip the top into the white melted chocolate. Place the treat on your tray to set.

Happy Halloween!

xx, Maggie
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October 24, 2017

Fest Märzen Whiskey Beertail

One of my favorite things about Fall is all of the excellent Oktoberfest and Pumpkin-flavored beers that come into season.  My new favorite this year is the delicious Fest Märzen Lager brewed by Narragansett.

It was based on Bavarian style beers and brewed in the traditional German Oktoberfest style… aka it is rich and exactly what you should be drinking when the weather drops below 65 degrees.

When our friends at Narragansett sent us a few cases of the Fest Märzen to test out, I immediately fell in love and knew it had to be that base of one of my October creations. I wanted to make a cocktail that combined some key seasonal Fall flavors, and also packed that extra punch to warm you up. The winning combo? Beer and whiskey.

Here’s what you need:
Narragansett’s Fest Märzen Lager
-whiskey
-ginger beer
-cinnamon
-sugar
-apple wedge

Here’s what to do:
1) Using your apple wedge, wet the rim of your cocktail glasses.  Combine sugar and cinnamon on a flat plate and line the wetted rim of your glass so that the cinnamon and sugar coats the rim.


2) Measure 1/2 oz. of whiskey into each cocktail glass.
3) Pour lager on top of whiskey, filling each glass about 3/4 of the way.


4) Top each glass with ginger beer.  Sprinkle leftover cinnamon and sugar on the top of each drink and serve!

Now, tell me that those first few sips with the cinnamon sugar rim aren’t incredible.

Cheers, and Happy Fall! Until next week…

xx, Abby
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October 20, 2017

Ready, Set, Weekend with Simply Beautiful Eating

If you want to get in on the fun this Halloween, rather than simply attending an event, why not consider holding your own?

Halloween is the perfect time of year to try your hand at hosting a spooktacular “ghouls” night out. Make use of your DIY skills to create simple, handmade projects with a spooky twist. Trust me, this wasn’t a scary process.

I started out with three different simple ideas to accent my Halloween inspired fireplace.

A simple BOO banner made with cardstock lettering, a glue gun and string.

Hand painted pumpkins that were so easy to do with Martha Stewart craft paints.

And last but not least, some bug boxes which were also so easy to put together with dollar store boxes, paints and a glue gun.

My Halloween shopping adventure started at two of my favourite stores. Pier 1 Imports and Homesense Canada(HomeGoods in the USA). Take a look at the cool, modern wall hanging I snagged at Homesense. As soon as I saw it, I had visions of spiders crawling up and all over it. Speaking of which, I had a tough time finding bugs in the stores. Yes, you heard me right. I was on a major bug hunt for this shoot and guess what? The only place I could find them was at Party City.

Believe it or not, most stores had their Halloween decor items on the shelves in August! Thank you!

I went into the stores, drooled over all the gorgeous items and filled my shopping cart to the brim. One of my favourite items was this “spellbook”, it definitely went hand in hand with my new skeleton friend. Another top pick were these spider and bat reversible sequined mermaid pillows. Quick confession, I was playing with them all day!

The colour theme I went with is Halloween glam. I wanted everything to pop, so I used hot pink, bright orange, black and white.

Once you’ve set up your fireplace mantle with all your wares, why not serve up a signature drink to your guests like this one? First of all, how cute are these? Thanks to Martha you can whip up Boonilla shakes in a jiffy.

See? It’s as easy as 1, boo, 3 !

It may be the spookiest day of the entire year, but I hope your day is filled with no tricks and all treats.

Happy Halloween everyone!

See you next week.

debi @simplybeautifuleating

xx, Debi
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October 19, 2017

DIY Studded Halloween Pumpkin

Halloween is less than 2 weeks away, so in the LMP office that means it’s TIME FOR PUMPKINS! As usual, we’re all about that #GlamLife so this year, we decided to go with white, black and gold studded accents. Here’s what you’ll need:

-mini white pumpkins

-black spray paint

-brass studs (like these!)

Step 1: Set aside your clean white pumpkins and use any irregular pumpkins for spraying black. Be sure to coat the pumpkins entirely.

Step 2: Allow the painted pumpkins to dry completely before taking out your studs.

Step 3: Decide on some different designs, like diamond shapes or stripes, and firmly press your studs into the pumpkin skin.

Step 4: Style them up on the table for any fall gathering, and enjoy!

xx, Maggie
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